Why Every Business needs a Website?

In an era when people on the move are constantly on their Smartphone’s, a strong online presence remains imperative for any sector. Having a website is even more important, for all kinds of sectors, including healthcare.

Whether you’re a small and medium sized company or a large organization, an online presence is critical, and a website powered by the Corporate Website Design services of a top-notch Web Design Agency in Navi Mumbai like Kreativ Ideas, a must.

According to GoDaddy Data Observatory India 2023, globally 71 percent of businesses have a website; and more than 43 percent of small businesses are planning to invest in their website performance.

It also reveals that 55 percent of small businesses have been launched in the last five years; and 62 percent of small businesses in India have a website or e-commerce platform or an online store as their major source of sales channel to help grow their business. Furthermore, in the past five years, 83 percent of small businesses started selling online; 65 percent of small businesses make-up to 50 percent of revenue from online sales; and for 46 percent of people in India find mobile phones the most relevant mode for conducting business.

Also, having a strong online presence in the form of a website designed by a top Web Design Agency in Navi Mumbai like Kreativ Ideas is more essential today than before, to not only survive but to also build and nurture trust with potential customers, and flourish.

WHAT IS A WEBSITE?

A Website is a highly effective marketing tool for businesses or individuals to nurture their digital presence; and make themselves more visible on the World Wide Web. Whether you’re a small company or a large organization, or a freelancer, having a website offers a highly effective tool that can be very cost-efficient.

WHY YOU NEED TO HAVE A WEBSITE?

In a digitized world, where everything is connected, it’s imposable and inconceivable for any sector or business to function without a website.

Sell your brand to your prospective customers. By providing all relevant details about your business under one roof – what it offers and how it benefits, and what you brand values are -, it will let customers know what you are all about. The way it is presented is what will ultimately influence prospective customers.
Build your credibility and set you apart from your rivals. A website will project the nature of your work in a proper light and convey the right message to your present and prospective customers. This way, there will be no scope for wrong information to spread. On the other hand, if you have no website, people may question your legitimate status and the viability of your work.
Attract prospective customers into your fold, and increase your chances of convincing and converting them into quality customers. For this, you need to have a well-designed website with the relevant information that creates an impressive impact on your target-audience. This will inform them, and help attract customers from even abroad. Also, like in the US, customers in India are researching about your kind of business on the Internet, and if they find your website during a search process, then your website can help them find you.
Help you gain insights about your customers. A website will help you learn who your site visitors are, what they look for, and what they actually seek, all of these can be found out with the assistance of analytic tools. The data thus gained will help you to accordingly adapt to their needs and eventually ensure that they are compiled with. For instance, they could be looking for a specific service or product which your business might not be offering. The analytics data results thus will coax you into adding the same to your service/product offerings.
Incorporate updated information including the latest products/services offered; change in location address or contact numbers or work timings, if any; and such likes, including announcements about new events and landmarks. This will keep your site visitors updated on the latest what’s happening in your business.
Protect your professional reputation and extend its reach. By projecting proper information about your business, a website will give a correct picture. This will prevent the spread of fake news which otherwise can damage your reputation and destroy your hard-won credibility in the society.
Maintain, and grow your market share. Gone are the days when businesses used to rely on word-of-mouth to spread the news about their business. Today, a website does that and does it many times more efficiently, reaching out to a broader section of people across geographical boundaries.

There is a flip side to the Internet. Many customers gain access to irrelevant and unreliable information, and often bring along with them printouts of such information. This is where having a website will help your business, guiding such customers to information sources on their website that are reliable and authentic.

This will not only help the customers to avoid meandering through web pages of fraudulent and meaningless information but also helps them to obtain the appropriate information that matters. Your website for instance can provide links to reliable sources on products/services that will properly educate your customers, and also save you the hassle of explaining to them everything in-person or over the phone. Likewise, customers can also be referred to your website after the consultation process is over, for further answers to their queries. Customers will greatly appreciate the same and will spread by word-of-mouth, the value of your website and your business to other customers.

For small and medium sized businesses, a website will also offer value-added services, in the form or vital details like business timings, route to the office, and also reply by email, routine queries, for existing as well as prospective customers.

Finally, a website delivers low-cost advertising benefits. A website when compared to an advertisement or television commercial, advertises your products/services at a much lower cost, with far better customer-reach and positive results.

MAKE YOUR WEBSITE COUNT WITH KREATIV IDEAS

Is your website design effective enough to influence site visitors? Will it be able to convince and lure newer customers?

Remember, your website remains your digital platform to reach out to the customers. To make your website count and create the right impact, it should be complete, with the right information in the right place.

This is where best Website Designing Company in Navi Mumbai, Kreativ Ideas can help evaluate the your website’s design quality, and undertake steps to re-design and develop a website that contains

Precise information about what your business is all about – what it does, what it offers, and how they benefit interested customers, and what areas they specialize in.
Products/services offered and their costs. Details like how many are offered, what for they are meant, how much they cost, etc.
Timings. Details like the work timings including lunch and special break timings, and holidays including weekly holidays. Other details include appointment scheduling (online and offline) with the director of the business.
Testimonials/Reviews. This will give prospective customers a peek into the status of your reputation and how people perceive you and your work.
Online chat. This will allow customers to communicate with you and seek answers to queries regarding products/services offered and availability.
Emergency Utility. This feature will be useful when customers would like to seek an urgent appointment with the business owner.
Map. An interactive map is a must in any website. It is what that shows where you are located, the route paths to your location, and how people can find it quickly without hassles.
Feedback form. This will allow interested people to pen their impression about you, your work, and their experience with your business, and submit them.

In addition to the above, having a blog section will be useful. It can have blogs inclusive of content and interesting images or photos, related to your nature of business, trends and events in the world of your line of business, etc. Finally, having an advanced search facility will be immensely useful. It will allow site users to locate and find quickly the information they are looking for in your site.

Leading Web Design Agency in Navi Mumbai, Kreativ Ideas will also ensure the following

RESPONSIVE DESIGN

In today’s mobile-driven world, every website must be mobile-friendly and mobile-optimized. Websites must sport a responsive design that will not only make it user-friendly but will also ensure its functionality.

With the professional Web Design Services of Kreativ Ideas, your website can sport a responsive design that will make it appear alike on a desktop, tablet, and Smartphone, with the screen automatically adapting to the device.

SEAMLESS USER-EXPERIENCE

A website should not only be intuitive but should also be organized with an easy navigation facility.

Kreativ Ideas with its strong Corporate Website Design Services and proficiency in UX (User Experience design) will ensure that your website is intuitive and is seamless with the user-first design flowing along with the instincts of the site visitor. This way, the site visitors can also navigate the site easily and effortlessly with different elements placed on the site where they can easily be located and used.

SEO OPTIMISATION

More customers today are searching online for information on your kind of products/services.

Generally, they begin with a Google search. To appear in the Google search listings, your website needs to be well-optimized for enticing prospective patients/clients. This is where SEO will help your website to appear higher-up in organic Google search results. This will catch the attention of prospective customers who can thus find you easily.

A website designed by best Website Designing Company in Navi Mumbai, Kreativ Ideas will make effective use of vital keywords, in a way that will make it well-calibrated for SEO, and attract quality linking from other credible websites and blogs. This will keep your website fresh and relevant with authority in your line of medical field.

WEBSITE & DATA SECURITY

Hacking is always a problem online. Your website too could become a victim of hacking, if it is not safe and secure. With the expertise of Kreativ Ideas, among the top full-service Web Design Agencies in Navi Mumbai, you will get a website that is built with the latest security features, including SSL (Hypertext Transfer Protocol Secure), and complies with international regulations like HIPAA. This will keep it well-protected from hackers and other intrusive elements.

If your website is not secured with HTTPS, then Google will flash a warning online with the message – ‘Your connection to this site is not secure’. Such warnings can only put off your site visitors as a result of which you stand to lose valuable traffic.

ADA ACCESSIBILITY

The level of usability of a website matters a lot. For this, your website must be ADA accessibility.

Enlisting the proven Corporate Website Design Services of Kreativ Ideas will make your website ADA-accessible. This will enable it to accommodate features like adjusting spacing in the site; enlarging site’s font type, and size; page contents to be read loudly; and so on. All of these will ensure better user-experience.

A website is available 24/7, 365 days a year, which means anyone in any part of the world can browse it at any time they want, and get to know about you and your business. It will also complement beautifully your other marketing services, traditional or digital in the sense, while marketing services lure the users to your website, the website will convert the users into patients.

So, now you know how a website can benefit your business, and how it can help spread word about it, quickly and effectively.

But things don’t happen just like that. To make it count, you need to have a well-designed and well-optimized website that is browser compatible and can work on any device from the desktop to tablet, laptop, mobile, and so on.

For that to happen, you need the assistance of Kreativ Ideas, the best Website Designing Company in Navi Mumbai and India.