‘There are no boundaries and borders in digital age.’ Being said that we all realize the speed and the growth that digital era holds in the modern age. And as a real estate professional, you do know that the first place your potential customers go when looking for a home is online.

The 90% of the millennials and 80% of baby boomers search their spaces online. Looking at the ratio it’s important for real estate businesses to show the houses and spaces in the digital space for generating business.

Creating an online presence is easy. Getting a website, regular updates on social media and some quality emails to prospect customers are the top notch way to get clients. The hard part is to create unique presence to attract & retain your client, ultimately driving potential conversions.

That’s when the digital marketing agency in Navi Mumbai comes to your rescue with their specialization into real estate digital marketing. Here are some digital marketing hacks to make sure that when buyers go online to look for a home they find you.

IDX Website

IDX stands for Internet Data Exchange. IDX websites are not just any other websites but it allows owners and agents to display properties across multiple platforms with just one click. Based on the users search criteria, the IDX website shows properties best suited for the user. Also, it avail additional features like, rent agreement creation, sending reminders for rent, contract renewal feature and so on. It’s a complete package for real estate giants. The Owner needs to make sure that he has the best IDX website that helps to drive traffic and cultivate effective leads. This digital marketing agency in Navi Mumbai can provide you with a custom IDX website that will bring in more traffic so you can focus on selling the property.

GO Social

Social media is known for its awareness. You can target a mass through social media platforms. Hence, Kreativ Ideas, the real estate marketing agency in Navi Mumbai makes sure to use all the real estate marketing tools offered by Facebook, have active presence on Instagram and twitter, only to get better conversions. They help you to post regularly with the unique content and more importantly being active. You need to be careful with the government rules and promote the positive reviews, press release, and your properties in the most effective ways with your followers.

Sharable

Like, Share and comments are the most important words in digital world. Always make sure the listing that you are making on your website or on the social platforms are shareable. This can be easily done by implying sharing button option below your listing. Moreover you can make the content more shareable by adding responsive layouts and clear photography.

Advertising

Good advertising is the dialogue with people. Believing that, this real estate Marketing Agency in Navi Mumbai makes sure to make the optimum use of Google advertising tools to promote your business. Google Ads is said to be the most important marketing tool for real estate owners to increase the leads and get higher conversions too.

In addition to advertising, even social media platforms like Facebook, help in create appropriate buzz for the brand at international levels too. You can optimize your Facebook profile by enabling reviews and services, upload Facebook cover videos, and post your properties in niche groups to engage more people. The live feature of the Facebook and 360 degree photography view can help the customers to get a sneak peek of how the property looks and feels.

Twitter

Twitter plays a very important role in promoting a real estate business in local places. It has a feature of keyword search that helps you to know when people in specific zip code are trying to buy a property.

Email Marketing

Emails are creating a boom in the international market. Creating an email newsletter and send email blast to your database. This is the best way to use email marketing and generate new leads and stay in touch with former customers. Leads can be generated in real estate businesses by using email marketing. The best way to generate leads is by sending an emailer about the new projects, offers, RERA acts, news, etc.

Email Marketing Campaign

Emails hold the maximum conversation starters. Creating an email and text driven campaign can generate leads for the real estate businesses. The digital marketing agency in navi mumbai makes sure of customizing the communication based on where the prospects belong in the sale cycle. If anyone has attended a site with you, you could send them an emailer highlighting the amenities and the other nearby projects or the similar projects in the market. This can help in converting the leads faster.

If they have reached out with a query, help them solving the query with the relevant blogs, content required, and the things they should be aware about. If the client gets the content he is pertaining to, they are more likely to take the next steps.

The internet has opened the gates for worldwide communication.  It has made it easier even for the real estate market to promote their business online and reach the right prospects. Hence, it is important to make the maximum use of these tools and create an integrated online presence driving more and more qualified leads to your site. Connect with us for more details on real estate marketing.